Avant Garden
Restaurant Rebrand
Avant Garden is a vegan restaurant founded by Ravi DeRossi in 2015, known for its vegetable-forward dishes and natural wines. As a staple in NYC’s plant-based dining scene, it brings together global flavors and a warm, intimate atmosphere. This rebrand refreshes its identity by focusing on the sensory richness of the dining experience—drawing from the textures of fresh produce, the energy of the space, and the emotional connection between food and people. The new system aims to move beyond minimalist vegan clichés, offering a more organic, personal, and expressive visual language.